Originally posted on Gordon's Thoughts:

Right now, most of the talk in the national political conversation is about who is going to win the next federal election and what is happening to the federal ALP.

The Essential Media Communications (EMC) poll this week (25th of February, 2013) produced some very interesting results that tell us far more than most of the media commentary surrounding federal politics of late. Normally I’d analyse dynamics with information pulled from multiple sources but EMC did their job so well this week that I’m going to ignore everything else and use their poll alone.

We’ll start by looking at whether voters believe the federal ALP government deserves to be re-elected or not.

Q. As of now, do you think the current Federal Labor Government of Julia Gillard deserves to be re-elected?


Vote Labor

Vote Lib/Nat

Vote Greens

Yes, deserves to be re-elected





No, does not…

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